Baci® Perugina® gives a unique emotion every time.
The surprise of the love note and its message that ignites the emotions, the unmistakable pleasure of the covering of Luisa® dark chocolate, the discovery of the soft core and the crunchiness of the hazelnut grains, which culminates with the whole hazelnut.
Baci® Perugina® can be enjoyed in many different ways: you can finish it in a mouthful or taste the whole hazelnut first... everyone has their own way
Baci Chocolate: A Decadent Treat with a Rich History
Baci chocolate, with its silky smooth chocolate exterior and hazelnut filling, is a popular Italian confectionery that has been enjoyed by chocolate lovers around the world for over 100 years. This delicious treat not only satisfies one’s sweet tooth but also has a rich history that dates back to the early 1900s.
The story of Baci chocolate begins in 1907, in Perugia, Italy, when a young chocolatier named Luisa Spagnoli created a new chocolate treat that she called “Cazzotto” (punch in the face). This delicious bite-sized confection was made with dark chocolate and a creamy chocolate ganache filling that was mixed with chopped hazelnuts. Spagnoli sold her Cazzotto chocolates in the small candy shop she owned, and they quickly became a local favorite.
In 1922, Spagnoli met Giovanni Buitoni, the heir to the famous Buitoni pasta empire, and they fell in love. The two eventually got married, and Buitoni encouraged Spagnoli to expand her chocolate business beyond their small candy shop. Together, they founded Perugina, a chocolate company that would go on to become one of Italy’s most successful confectionery brands.
The name Perugina comes from the town of Perugia, where Spagnoli and Buitoni first met. The couple decided to focus on high-quality ingredients and innovative recipes to set Perugina apart from its competitors. In 1926, Spagnoli created a new chocolate confection that would become the company’s signature product: Baci Perugina.
Baci, which means “kisses” in Italian, is a chocolate truffle filled with a creamy blend of chopped hazelnuts and milk chocolate. Each Baci chocolate is wrapped in a special silver and blue foil and comes with a small love note written in four languages.
Over the years, Baci Perugina became one of the most beloved chocolate treats in Italy and was soon exported to other countries. In 1946, the first Baci chocolate factory was opened in Turin, Italy, and in 1969, Perugina was acquired by Nestlé, a Swiss multinational food and beverage company.
Today, Baci chocolates are sold in over 50 countries worldwide and are considered a luxury chocolate brand. Perugina has expanded its product line to include a variety of chocolate bars, pralines, and other confections, but Baci Perugina remains its flagship product.
In conclusion, Baci chocolate is more than just a delicious treat. It is a testament to the creativity and entrepreneurial spirit of Luisa Spagnoli and Giovanni Buitoni, who turned a small candy shop into an international chocolate empire. Next time you enjoy a Baci chocolate, take a moment to appreciate the rich history and passion that went into creating this iconic confection.
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